Tantra’s Mantra Podcast – Episode 68

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Index

00:00 – Intro
02:13 – Guest intro (Gagan Luthra)
04:41 – History and current state of RFID, expanding use cases, beyond theft prevention
06:30 – RFIDs are much more than wireless barcodes – much more information and value, from “cradle-to-grave” of products
09:25 – How RFID works without batteries – Tags are energized by an RF signal, and the receiver “reads” the reflections from the tags for identification
11:32 – Automated and Real-time information, unlike barcodes, with static information, from manual operation
15:03 – Higher initial cost of RFID compared to barcode, but much lower opex, much higher utility, and better ROI
20:30 – RFID cost curve continuing to go down, with economies of scale, wider adoption, and improvement in silicon process technology
22:19 – RAIN Alliance, standards for interoperability, difference between RAIN RFID, and NFC
25:13 – Upgrades needed beyond RFID standards for complex supply chain use cases, details of Impinj’s Gen2X enhancements to address those needs, Gen2X traction
29:07 – Full backward compatibility with RAIN standards, how that works
31:30 – Edge processing needs at RFID readers, Impinj’s latest announcement about R700 enhancements for readers
33:45 – How AI can power next phase of RFID – real-world, physical data for AI models, Edge AI in readers for smart decisions, utilizing cloud for better forecasting, trend analysis, and more, monetization opportunities for anonymized data for third-party players
37:59 – “Crystal Ball” question, where is RFID headed in the next 3-5 years – wider adoption across many verticals, tagging almost anything, even very low-cost items, and adoption of AI
40:35 – Closing
EE Times article about RFID tackling food waste losses, utilizing Avery Dennison food labels:
https://bit.ly/47APGav
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